Jeff Bezos‘ strategy of continuous evolution has allowed Amazon to experiment in adjacent areas that then became franchises.
A website that once sold only books but now lets anyone run its own online store.
A warehouse and logistics infrastructure that Amazon built to sort, pack, and ship those initial books that is now turned into Fulfillment by Amazon (FBA), a huge service available to you that will pick, pack, ship, and provide customer service for products sold through Amazon.
Amazon Web Services (AWS), which grew out of Amazon’s own hardware infrastructure needs, has become a multi-billion business powering companies like Netflix.
Amazon often hits the nail on the head so, the fact that AWS announced supporting blockchain distributed ledger-related services (decentralised and centralised trust), probably means that Amazon foresees great revenue coming from giving the masses the possibility to create and manage their own scalable blockchain networks.
Good news for a bright blockchain future and for the development of new use cases for crypto-currencies.